After building the tallest building in the world, Dubai has now claimed the position as the first country in the world to have gotten its very own Microsoft font, opening up an entirely new arena in the world of typography. Will every country have their own font now? In the coming year, will Office see 180 new fonts embedded in its system? Or will countries just not bother?
Let’s take a look at all the hype behind Dubai’s new font and what purpose it intends to serve.
Launched Sunday, the font was the product of collaboration between the Dubai Government and Microsoft. Created for both Latin and Arabic script, the font was “designed to unite the world through the power of expression” according to a press release.
We are not sure how a font as simple as this can accomplish something so massive, but regardless, there’s a lot that went into building the font.
While the Arabic script of the font is used for Persian languages, the Latin script is used for Western-Europe languages including English, Italian, Spanish, Icelandic, German, French, Atlantic, among other languages. The font will be available in 180 countries.
A blurb on the official website says, “Self-expression is an art form. Through it, you share who you are, what you think and how you feel to the world.” Considering Dubai’s human rights scenario, these statements by the government come off as grossly hypocritical.
Nevertheless, the font will now serve as Dubai’s official font for all government documents and notices, and will also help to identify Dubai on international platforms. This is probably a whole new doorway into a world where every country has its own font, and these fonts will represent what each country stands for, let’s just hope the future ones aren’t as vague as Dubai here.